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Design Product

How to measure the experience?

Recently, I gave a talk at the Product Leadership Festival conducted by the Institute of Product Leadership. The talk, titled ‘Five Metrics to Measure Design‘, discussed various metrics that are indicative of the quality of the experience grouped under these heads:

  1. Loyalty, Satisfaction
  2. Usability Metrics
  3. User Metrics
  4. Behavioural Metrics
  5. Conversion

Here’s the slide deck and the recording of the session: